I consistently work on ensuring a safe shopping experience. I've come a long way in this regard. As far as I know, my website is very secure, but I am always open to hearing about any issues.
Like yesterday, a customer called and said she was not comfortable ordering because there was no lock on the browser. I had noticed this before but hadn't addressed it because, well, an entrepreneur always has a million things on her plate. But if it's costing sales, it suddenly becomes Issue Number One.
So after frantically researching this, it turns out that the issue was due to some images from external websites that were not being addressed by the full secure pathnames. If a website is set up for SSL, you can get to the same place by using either the http:// pathname or the https:// pathname. Some external images were not being accessed by the secure pathname, even though the script was created by the vendor. Their bad!
I've kludged my way through and put in proper secure pathnames to all external images and now the lock shows up. But not on all browsers. So read the article for more ideas to ensure you are buying from a secure website before sharing your credit card information.
Please note that my site was secure all along. Now it's just able to show that it is secure.
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